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When something happens in the marketing field, we are all ears. Discover the most interesting news, phenomena and insights.

When something happens in the marketing field, we are all ears. Discover the most interesting news, phenomena and insights.

I (fortunately) got a slap in the face when trying to sell marketing ROI optimization

Lempi, a Finnish home cleaning service provider, starts co-operation with Foppa

There are all sorts of media, but how do you choose the best option?

Equity, debt or revenue-based financing (RBF)?

Five tips for launching a new brand

Each euro invested in marketing will generate more than three euros, but only when striking the right balance

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